BBA (Hons.)

Why BBA(Hons.) at CVV?

Highlights of the Programme

BBA (Honours), or Bachelor of Business Administration (Honours), is an undergraduate programme that offers in-depth knowledge and specialised training in various aspects of business administration. The BBA (Hons.) programme at CVV equips the students with key functional inputs, essential business communication skills, and prepares them either to take up their first corporate job or to pursue higher education in a chosen subject of specialisation. The BBA (Hons.) degree prepares students for a wide variety of positions within an organisation, such as company manager, entrepreneur, investment banker, private equity manager, strategic consultant, etc. BBA (Hons.) graduates are also of interest to NGOs, the public administration, and many other international organisations and institutions.
Here are some reasons why pursuing the BBA Honours degree can be beneficial: Enhanced career prospects

Comprehensive business knowledge
Specialisation opportunities
Practical learning through case studies, projects, internships, etc.
Networking opportunities
Foundation for further education
Entrepreneurial skills

Key Expertise Offered

Business Research

Entrepreneurship

Digital Marketing

Event Management

International Collaborations

1. Global Exposure and Internships

CVV’s global internship programme provides an exceptional chance for students and young professionals to acquire practical work experience in a diverse cultural and business environment. Through hands-on work assignments, mentorship, and networking opportunities, interns will gain a deep understanding of the local culture, while developing skills that are highly valued in today's global economy. CVV's global internship provides a chance to:

Experience a different work culture
Build a global network
Improve language skills
Develop cross-cultural skills
Reflection and evaluation

Prof. Annette Leonhardt

University of Munich, Germany

Prof. Roger Natarajan

Actuarial Program Director
University of Michigan, USA

Prof. Craig Hassed

Monash University, Australia

Prof. Uma S.Kambhampati

Head of School, School of Politics Economics and International Relations
Professor of Economics, Department of Economics, University of Reading, UK

Prof. Bernadine Van Gramberg

Professor and Academic Board Chair Federation University Australia

Prof. Timothy Marjoribanks

Associate Dean Research
School of Business, Law and Entrepreneurship at Swinburne University of Technology, Australia

Industrial Visits

Industry Expert Talks

Programme Structure

Semester I

Semester I
Course Name	Course Category	Credits
English In Context-The Essentials	AECC	4
Managerial Economics	Core	6
Business Law	Core	6
Computing for Business and Society/Tourism Products of India/Destination Planning and Development	GE	6
Total Credits		22

Semester II

Semester II
Course Name	Course Category	Credits
Management Techniques and Ethics in Business	Core	6
Quantitative Methods	Core	6
Banking Management and Financial Services/ Success- Insights from Bhagavad Gita and Itihasas/ Tourism Marketing and Travel Media	GE	6
Environmental Studies	AECC	4
Total Credits		22

Semester III

Semester III
Course Name	Course Category	Credits
Operations Management	Core	6
Marketing Management	Core	6
Human Resource Management	Core	6
Entrepreneurship Development/Appreciation of Indian Sciences-East vs West/Event Management	GE	6
Indic Knowledge Systems- Pride of India / Personality Development & Communication Skills/Cultural Heritage and Tourism Management	SEC	4
Total Credits		28

Semester IV

Semester IV
Course Name	Course Category	Credits
Indian Financial Systems	Core	6
Accounting For Managers	Core	6
Introduction to Business Analytics	Core	6
Tax Planning/India’s Diversity & Business	GE	6
Indic Knowledge Systems- Self Unfoldment/ Statistical Software Packages/Financial Software Packages	SEC	4
Total Credits		28

Semester V

Semester V
Course Name	Course Category	Credits
Operations Research	Core	6
Principles of Financial Management	Core	6
Elective- I: Consumer Behaviour/Rural Marketing/R programming/Database Management Systems/HRD: Systems & Strategies/Training & Development/International Trade Policy & Strategy/Global Business Environment	Core	6
Elective- II: Digital Marketing/Customer Relationship Management/Data Visualisation Techniques/Data Mining Techniques/Management of Industrial Relations/Performance & Compensation Management/Transnational & Cross Cultural Marketing/International Distribution & Supply Chain Management	Core	6
Internship*	SEC	4
Total Credits		28

Semester VI

Semester VI
Course Name	Course Category	Credits
Business Research	Core	6
Introduction to Strategic Management	Core	6
Elective -III: Services Marketing/Personal Selling & Sales Force Management/International Marketing/Big Data Analytics/Marketing Analytics/HRM and HR Analytics/ Counselling & Negotiation Skills for Managers/ Cross Cultural HRM /Talent Acquision/International Accounting & Reporting System/Multinational Business Finance/International Joint Ventures, Mergers & Acquisitions	Core	6
Elective -IV: Research Project	Core	6
Total Credits		24
Total Credits (Program)		152

Other Details

Core Courses	84
Discipline-Specific Elective (DSE)	24
General Electives	24
Skill Enhancement Course (SEC)	12
Ability Enhancement Compulsory Course (AECC)	8
Total Credits	152