Learn the fundamentals of business through experiential learning!

BBA

Print

The BBA programme equips the students with key functional inputs and prepares them either to take up their first corporate job or to pursue higher education in a chosen subject of specialisation. The BBA degree prepares students for a wide variety of positions within an organisation such as Company manager; Entrepreneur; Investment Banker; Private Equity Manager; Strategic Consultant etc

BBA graduates are also of interest to NGOs, the public administration and many other international organisations and institutions.

Programme Structure

  • Managerial Economics
  • Business Law
  • Management Techniques and Ethics in Business
  • Quantitative Methods
  • Operations Management
  • Marketing Management
  • Human Resource Management 
  • Indian Financial Systems
  • Accounting For Managers 
  • Introduction to Business Analytics
  • Operations Research
  • Principles of Financial Management
  • Business Research
  • Introduction to Strategic Management

 

Group -I      
(Marketing)

Group II
(Business Analytics)

Group III (Marketing & Business Analytics)

Group IV
(Human Resource Management)

Group V  (Management of Global Business)

1

Consumer Behaviour

R Programming

Consumer Behaviour

HRD : Systems & Strategies

International Trade Policy & Strategy

2

Rural Marketing

Database Management Systems

Customer Relationship Management

Training & Development

Global Business Environment

3

Digital Marketing

Data Visualisation Techniques

Services Marketing

Management of Industrial Relations

Transnational & Cross-Cultural Marketing

4

Customer Relationship Management

Marketing Analytics

R programming

Performance & Compensation Management

International Distribution & Supply Chain Management

5

Services Marketing

Data Mining Techniques

Data Visualization Techniques

Counseling & Negotiation Skills for Managers

International Accounting & Reporting System

6

Personal Selling & Sales Force Management

Big Data Analytics

Data Mining Techniques

Talent & Knowledge Management

Multinational Business Finance

7

International Marketing

HRM and HR Analytics

Marketing Analytics

Cross Cultural HRM

International Joint Ventures, Mergers & Acquisitions

8

Research Project

Research Project

Research Project

Research Project

Research Project

 A student can choose any four courses from the list provided below:

  • Entrepreneurship Development
  • Tax Planning
  • India’s Diversity and Business
  • Banking Management and Financial Services
  • Computing for Business & Society
  • Appreciation of Indian Sciences-East vs West
  • Success- Insights from Bhagavad Gita and Itihasas
  • Tourism Marketing and Travel Media
  • Destination Planning and Development
  • Tourism Products of India
  • Event Management
  • English In Context-The Essentials
  • Environmental Studies
  • Indic Knowledge Systems: Self Unfoldment
  • Indic Knowledge Systems: Pride of India
  • Internship
  • Personality Development and Communication Skills
  • Statistical Software Package(s)
  • Accounting Software Package
Other Information

Chinmaya Vishwavidyapeeth (CVV) organises optional coaching classes for competitive examinations such as CAT; CA; CMA; CS; Civil Services etc. Schedules and Fee will be shared at the commencement of the academic year

Higher Studies & Career Avenues

Apart from higher studies, the BBA degree prepares students for a wide variety of positions within an organisation such as Company Manager, Business analyst, Strategic analyst, Entrepreneur, Investment Banker, Private Equity Manager, Strategic Consultant etc. BBA graduates are also of interest to NGOs, the public administration and many other international organisations and institutions.

Another good decision post-BBA is to go for an MBA. It not only gives a comprehensive depth of the field but makes sure that you earn the maximum!

Faculty Profiles

Name & Designation:

Qualification: 

Teaching Area (relevant to programme)

Dr. Vinod R. R.

Asst. Professor and Head, School of Contemporary Knowledge Systems

PhD

Banking & Finance

Dr. Bindusree A. R.

Asst. Professor & Programme Director

PhD

Statistics, Research Methods, Operations Research, & Business Analytics

Dr. Manjula R. Iyer

Associate Professor

PhD

Business Law, Accounting & Finance

Ms. Abha Mohan

Asst. Professor

PhD(Pursuing), MCom

Accounting, Taxation & Finance

Mr. Jayesh P

Asst. Professor

PhD (Pursuing), MBA

Business Management and Marketing

Higher Studies & Career Avenues

Apart from higher studies, the BBA degree prepares students for a wide variety of positions within an organisation such as Company Manager, Business analyst, Strategic analyst, Entrepreneur, Investment Banker, Private Equity Manager, Strategic Consultant etc. BBA graduates are also of interest to NGOs, the public administration and many other international organisations and institutions.

 

Another good decision post-BBA is to go for an MBA. It not only gives a comprehensive depth of the field but makes sure that you earn the maximum!

Faculty